Macy's and Bloomingdale's are among the most recognized retail brands in America - and worldwide. We are known for creating unique merchandise assortments, operating destination stores, hosting attention-getting community and fashion events, and driving innovation in fashion-oriented e-commerce.
While tens of millions of customers visit Macy's and Bloomingdale's each year, we don't take their business for granted.
Through ongoing research, our company is identifying its "core" customers, studying their lifestyles and striving to mold our merchandise assortments and store experiences around their needs. Macy's, Inc.'s goal is to make our stores relevant for each and every customer, whatever her or his needs and preferences.
This means we sell a broad array of merchandise that helps individual customers express their personal style. We tailor the assortments at each store to the customer who shops there. We strive to provide appropriate levels of service to all customers and to connect with them one-on-one.
Our business strategies are supported by the best people in retailing, in whom we have invested to attract, develop and retain. We are an inclusive employer whose strength comes from encouraging diverse viewpoints.
The Macy's and Bloomingdale's brands distinguish Macy's, Inc. as an industry leader. Research shows that more than 98 percent of American shoppers in our targeted core customer group already recognize one or both names. Building these brands - by reaching out to one customer at a time - is how we will continue to grow our business and enhance shareholder value.
While tens of millions of customers visit Macy's and Bloomingdale's each year, we don't take their business for granted.
Through ongoing research, our company is identifying its "core" customers, studying their lifestyles and striving to mold our merchandise assortments and store experiences around their needs. Macy's, Inc.'s goal is to make our stores relevant for each and every customer, whatever her or his needs and preferences.
This means we sell a broad array of merchandise that helps individual customers express their personal style. We tailor the assortments at each store to the customer who shops there. We strive to provide appropriate levels of service to all customers and to connect with them one-on-one.
Our business strategies are supported by the best people in retailing, in whom we have invested to attract, develop and retain. We are an inclusive employer whose strength comes from encouraging diverse viewpoints.
The Macy's and Bloomingdale's brands distinguish Macy's, Inc. as an industry leader. Research shows that more than 98 percent of American shoppers in our targeted core customer group already recognize one or both names. Building these brands - by reaching out to one customer at a time - is how we will continue to grow our business and enhance shareholder value.
Job Description
Overview:
FUN FASHION COPYWRITER
Bloomingdale's is looking for a junior to mid-level copywriter who loves playing with words, wit and fashion. You'll be writing sparkling, enthusiastic headlines and copy for newspaper and magazine ads, catalogs and invitations for special events, and helping us to develop really engaging seasonal campaigns.
Requirements:
- Some experience writing about fashion as a copywriter or a journalist.
- You get the contemporary fashionista voice and know how to have fun with it.
- You appreciate the Bloomingdale's brand DNA of fun, energy and newness.
- Collaborate actively with Art Directors to contribute ideas that are fresh and big.
- Know what's cool. Know the difference between cute and hokey.
- Follow fashion trends, and general culture trends too. Be into popular culture and fashion media.
- Be confident. Play nice with others. Be eager to learn. Be able to take feedback with grace and dignity.
- Specialized knowledge of shoes and jewelry doesn't hurt.
- Most of all surprise us!
Job Requirements
Skills:
- 4 Year college degree, preferably in English or Journalism
Along with resume and cover letter, please attach PDF samples of recent work or send links.
Bloomingdale's Is an Equal Opportunity Employer, committed to a diverse and inclusive work environment
Posted by: Samantha Cheng
Posted by: Samantha Cheng
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