PS- as regular readers know I am probably the last person who should be pointing out typos.
Monday, September 27, 2010
Media Watch: the Australian puts a "c" in Webjet
Google Message Security recognized for excellence
Google Message Security, powered by Postini, is a leader in cloud-based email security and we are honored that it has recently been recognized with several significant awards:
Google Message Security (GMS) was was selected as the Gold award-winner of the “Messaging Security Products” category by the readers of Information Security magazine and is featured in the September issue.
GMS also recently won the Top Provider award in the “Security as a Service” category of the recent 2010 Nemertes Pilot House Awards. GMS scored the highest of all vendors in every category including “Technology, Customer Service and Value.”
In addition, GMS was the top-rated product across all 12 categories that were evaluated, earning GMS the 2010 PilotHouse Admiral Award.
At Google, we focus intensely on the user experience, so we are especially proud to receive these awards that are voted on by security and technology experts who are Google Message Security users.
Thanks go to Information Security magazine, Nemertes Research and especially to the many users who voted for Google Message Security. We'd also like to congratulate our fellow nominees and award-winners and acknowledge their contributions to the field of online security.
For more information on Google Message Security and the Postini suite of security and archiving products, please visit, www.google.com/postini
Posted by Adam Swidler, Google Postini team
Google Message Security (GMS) was was selected as the Gold award-winner of the “Messaging Security Products” category by the readers of Information Security magazine and is featured in the September issue.
GMS also recently won the Top Provider award in the “Security as a Service” category of the recent 2010 Nemertes Pilot House Awards. GMS scored the highest of all vendors in every category including “Technology, Customer Service and Value.”
In addition, GMS was the top-rated product across all 12 categories that were evaluated, earning GMS the 2010 PilotHouse Admiral Award.
At Google, we focus intensely on the user experience, so we are especially proud to receive these awards that are voted on by security and technology experts who are Google Message Security users.
Thanks go to Information Security magazine, Nemertes Research and especially to the many users who voted for Google Message Security. We'd also like to congratulate our fellow nominees and award-winners and acknowledge their contributions to the field of online security.
For more information on Google Message Security and the Postini suite of security and archiving products, please visit, www.google.com/postini
Posted by Adam Swidler, Google Postini team
Sample Flakelet article
Got an invitation to attend flakelet. Couldn't join with my height increase blog as there were articles I could tie in but they promised that they'd promote the post on 2000 of their sites. So, since this is my "test" blog, I decided to post one of the articles and see how well it helped promote this site. If it works well, I'll keep checking back for new articles to use on my main site.
6 Helpful Tips for Writing Effective SEO Content
If you want to write effective SEO content, you should write a draft without any of the technicalities in mind, make sure your content is relevant, strategically use keywords on your content, use lists in your article, integrate links seamlessly into the content, and proofread your work.
Search Engine Optimization (SEO)is the method of creating web pages in such a way that they rank higher in a search engine's search results. Websites that want to promote their products and services through article marketing provide content with SEO in mind. An effective article writer and jacksonville seo expert can create content with the goal of targeting prospects and drawing in potential clients. Here are some tips so you can write effective SEO content.
{Talk about not seamlessly integrating links, it would be seamless if it was minus the jacksonville}
Write a draft without any of the technicalities in mind
Remember that you are writing something that will represent you and your company and that it is important that your content not seem stiff and stilted. It is advisable that you first make a draft or outline of the content you are writing without being overly focused on the keyword density and other technical points. It will be easier for you to integrate SEO tactics in the content later on while maintaining spontaneity and coherence.
Make sure your content is relevant
Some writers purposely mislead people and trick search engines by posting interesting leads or topics unrelated to the actual content. By doing this you are running the risk of losing rank or even getting banned. You should avoid this practice and write content that is actually relevant to what you are trying to promote or sell.
{Search engines have no way of telling exactly what's relevant or not; everything is relevant to each other; if you use adwords then yeah this might be a bad idea as that could be seen as encouraging un-natural clicks}
Strategically use keywords in your content
Keywords help bring in the traffic. The more a particular keyword or phrase is used in the article content, the better that website will rank in search results related to that keyword or phrase. Keywords should thus be used strategically. This is done by increasing keyword density at the first part of the article. You can write conclusions or a comprehensive summary of your content at the beginning of your article using your actual keywords. Your keyword should also be present in the title and first line of your content. But remember to avoid too much keyword density as these might end up getting classified as spam. You can start using synonyms and use other terms in the following paragraphs to avoid redundancy.
{Hmmm....I didn't know keyword density helped. Title and first line of content are good though. Synonyms I don't know how smart search engines are. I think search engines may only care about basic things like past vs. present tense}
Use lists in your article
Lists make it easier for you to write your content and use your keywords more liberally without being redundant. Lists also help make your content more comprehensive and easy to read through.
Integrate links seamlessly into the content
If you are going to link into an external page or website avoid using phrases like ‘click here’. Instead, you should integrate links into the keyword or phrase and use them as if they are actual parts of the content.
Proofread your work
Technicalities aside, SEO writing still applies all the basic rules of grammar and spelling. Proofread and double check your work. Remember that the quality of your work affects how readers and audiences will perceive you and your website. Mistakes and errors will most likely turn off your audience and make you seem unprofessional.
{There were no spelling errors in this article I believe}
SEO is becoming an effective marketing tool for websites and online firms. But you should also remember that the quality of your output should not be sacrificed.
6 Helpful Tips for Writing Effective SEO Content
If you want to write effective SEO content, you should write a draft without any of the technicalities in mind, make sure your content is relevant, strategically use keywords on your content, use lists in your article, integrate links seamlessly into the content, and proofread your work.
Search Engine Optimization (SEO)is the method of creating web pages in such a way that they rank higher in a search engine's search results. Websites that want to promote their products and services through article marketing provide content with SEO in mind. An effective article writer and jacksonville seo expert can create content with the goal of targeting prospects and drawing in potential clients. Here are some tips so you can write effective SEO content.
{Talk about not seamlessly integrating links, it would be seamless if it was minus the jacksonville}
Write a draft without any of the technicalities in mind
Remember that you are writing something that will represent you and your company and that it is important that your content not seem stiff and stilted. It is advisable that you first make a draft or outline of the content you are writing without being overly focused on the keyword density and other technical points. It will be easier for you to integrate SEO tactics in the content later on while maintaining spontaneity and coherence.
Make sure your content is relevant
Some writers purposely mislead people and trick search engines by posting interesting leads or topics unrelated to the actual content. By doing this you are running the risk of losing rank or even getting banned. You should avoid this practice and write content that is actually relevant to what you are trying to promote or sell.
{Search engines have no way of telling exactly what's relevant or not; everything is relevant to each other; if you use adwords then yeah this might be a bad idea as that could be seen as encouraging un-natural clicks}
Strategically use keywords in your content
Keywords help bring in the traffic. The more a particular keyword or phrase is used in the article content, the better that website will rank in search results related to that keyword or phrase. Keywords should thus be used strategically. This is done by increasing keyword density at the first part of the article. You can write conclusions or a comprehensive summary of your content at the beginning of your article using your actual keywords. Your keyword should also be present in the title and first line of your content. But remember to avoid too much keyword density as these might end up getting classified as spam. You can start using synonyms and use other terms in the following paragraphs to avoid redundancy.
{Hmmm....I didn't know keyword density helped. Title and first line of content are good though. Synonyms I don't know how smart search engines are. I think search engines may only care about basic things like past vs. present tense}
Use lists in your article
Lists make it easier for you to write your content and use your keywords more liberally without being redundant. Lists also help make your content more comprehensive and easy to read through.
Integrate links seamlessly into the content
If you are going to link into an external page or website avoid using phrases like ‘click here’. Instead, you should integrate links into the keyword or phrase and use them as if they are actual parts of the content.
Proofread your work
Technicalities aside, SEO writing still applies all the basic rules of grammar and spelling. Proofread and double check your work. Remember that the quality of your work affects how readers and audiences will perceive you and your website. Mistakes and errors will most likely turn off your audience and make you seem unprofessional.
{There were no spelling errors in this article I believe}
SEO is becoming an effective marketing tool for websites and online firms. But you should also remember that the quality of your output should not be sacrificed.
Global Alliance Paves Way for Enterprise Cloud Services
Orange Business Services will be the service provider for the business alliance and will deliver the four types of pay-per-use managed cloud solutions based on the industry-leading technologies from the four partners.
Through Orange Business Services cloud portfolio supported by the Flexible 4 Business alliance, enterprises can realize the benefits of having IT as a service without the concern of building their own cloud computing infrastructure. Through a single service provider, customers will be able to accelerate the deployment of highly secure cloud services across their enterprise while reducing management complexity.
Orange Business Services is certified at the highest level by Cisco, EMC, and VMware to bring the network, server, storage, virtualization and management expertise necessary to integrate the entire cloud solution on a global basis. As the service provider in all Flexible 4 Business engagements, Orange Business Services will commit to tiered end-to-end service level agreements (SLAs).
"Orange Business Services has a long heritage in providing managed datacenter services and hosting and has combined this with its networking and security expertise to provide a growing suite of cloud computing services," said Peter Hall, principal analyst at Ovum.
"The Flexible 4 Business alliance brings together leading players in cloud computing so enterprises can have the confidence that solutions, including private cloud, are delivered and managed on a global scale to the highest standards."
Managed Cloud Services offered by Flexible 4 Business:
Infrastructure-as-a-Service (IaaS):
Private cloud: Customized solutions based on Vblock Infrastructure Packages that combine best-in-class virtualization, networking, computing, storage, security, and management technologies from Cisco, EMC and VMware, together with a comprehensive service catalogue (computing, storage, operating systems, middleware) based on platforms hosted in Orange datacenters, sub-parties datacenters or in customers datacenters. The related services are managed by Orange Business Services on an "as-a-service" mode enabling the expected flexibility in a highly secured environment. Back-up services: Highly secure hosted and managed back-up solution delivered as-a-service: evolving and charged according to real usage, enabling customers to benefit from an effective solution that grows with their requirement and does not require initial investments.
Software-as-a-Service (SaaS):
Security services: Enable the ability to offer anti-virus and URL filtering solutions as-a-service. These SaaS solutions enable all users to benefit from immediate protection even when out of the office, and for customers to roll out precise security policies within seconds. Unified communications services: Comprehensive unified communications solution hosted and managed from Orange Business Services datacenters to reduce costs. Services are available from all types of terminals. Administrators can allocate services as required and therefore adapt usage and costs to the precise needs of the company.
"Cloud computing has truly come of age with Flexible 4 Business," said Vivek Badrinath, chief executive officer, Orange Business Services. "Today's business alliance will make cloud computing a reachable reality for global enterprises, providing for our customers' security requirements and mitigating the complexity of technical migration. Orange Business Services has built its reputation catering to the global business needs of multinationals. With industry's top cloud players we will ease the migration for our enterprise customers."
New OAuth support for Google Apps APIs
Google Apps is designed to provide a secure and reliable platform for your data. Until today, Google Apps administrators had to sign requests for calls to Google Apps APIs using their username and password (this is called ClientLogin Authorization).
Yet sharing passwords across sites can pose security risks. Furthering our commitment to make the cloud more secure for our users, today we are pleased to announce support for OAuth authorization on Google Apps APIs.
There are several advantages to using OAuth instead of the username/password model:
1. Provisioning API
2. Email Migration API
3. Admin Settings API
4. Calendar Resource API
5. Email Settings API
6. Audit API
OAuth support for Google Apps APIs is another step towards making Google Apps the most secure, reliable cloud based computing environment for organizations. To learn more about OAuth support and other administrative capacities launched in Google Apps this quarter, join us for a live webinar on Wednesday, September 29th at 9am PT / 12pm EST / 5pm GMT.
Administrators for Google Apps Premier, Education, and Government Editions can use OAuth authorization for Google Apps APIs starting today.For more information about the OAuth standard, visit http://oauth.net.
Yet sharing passwords across sites can pose security risks. Furthering our commitment to make the cloud more secure for our users, today we are pleased to announce support for OAuth authorization on Google Apps APIs.
There are several advantages to using OAuth instead of the username/password model:
- OAuth is more secure: OAuth tokens can be scoped and set to expire by a certain date, making them more secure than using the ClientLogin mechanism.
- OAuth is customizable: Using OAuth, you can create tokens that scripts may only use to access data of a particular scope when calling Google Apps APIs. For instance, a token set to call the Email Migration API would not be able to use your login credentials to access the Google Apps Provisioning API.
- OAuth is an open standard: OAuth is an open source standard, making it a familiar choice for developers to work with.
1. Provisioning API
2. Email Migration API
3. Admin Settings API
4. Calendar Resource API
5. Email Settings API
6. Audit API
OAuth support for Google Apps APIs is another step towards making Google Apps the most secure, reliable cloud based computing environment for organizations. To learn more about OAuth support and other administrative capacities launched in Google Apps this quarter, join us for a live webinar on Wednesday, September 29th at 9am PT / 12pm EST / 5pm GMT.
Administrators for Google Apps Premier, Education, and Government Editions can use OAuth authorization for Google Apps APIs starting today.For more information about the OAuth standard, visit http://oauth.net.
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