This four-year degree differs from the BSc Marketing (Study Abroad) and the BSc Marketing Management in that you are offered both the opportunity to spend your second year studying at one of our partner institutions in North America or Australasia and a third year spent on a supervised work placement. In your final year you will complete a dissertation based on this placement. We will help you secure your placement, supervise your placement year and support your completion of a related dissertation. Qualification for the study abroad year and the work placement year will depend on first year performance at Lancaster.
Feedback from graduate employers suggests that the work experience engenders additional insights and experiences that are difficult to generate through traditional degree programmes.
Feedback from graduate employers suggests that the work experience engenders additional insights and experiences that are difficult to generate through traditional degree programmes.
Will this Marketing Degree help me achieve my goal?
Are you looking for an education that prepares you for:- a business career in marketing management?
- a strong theoretical and practical grounding in the marketing discipline?
- knowledge of a multitude of dynamic industry contexts exploring global business growth strategies?
- essential business skills including research, analytic, reporting, team working and presentation skills?
- independent thinking while remaining a strong team player?
- studying at top tire university in North America or Australasia to gain international experience and a broader network of friends and contacts?
- entering the work place after graduation, with business experience and confidence?
What’s Special about the BSc (Hons) in Marketing Management (Study Abroad)?
Lancaster University offers several Marketing degrees but the BSc (Hons) in Marketing Management (Study Abroad) is specifically designed to help you become an effective marketing manager, providing you with the opportunity to get real business and international experience before you graduate. By focusing on both business and consumer needs this course offers a smarter approach to the theory and practice of international marketing management.Requirements
- Total units: 18-21
- A2-levels: Normally AAA
- General Studies: Accepted
- Vocational A-levels: Up to six units can come from vocational A-levels
- Preference: Three A2-levels
- Key skills: Not included in offer
- GCSE: Maths and English Language grade A
- Scottish Highers: AAAAA
- Irish Leaving Cert: 540 pts
- International Baccalaureate: 32 overall (with 18 points from the best three higher level courses)
- Mature students: applications welcome; recent experience of formal assessed study is requiredA/AS-level grades: AAB or 28 A level points
Work Placement Year
Students on the four-year BSc (Hons) Marketing Management degree spend their third year on work placement, for companies like British Airways, BMW, Fujitsu, Kelloggs and Reebok. As part of their degree they complete a dissertation on a marketing aspect of that placement. This dissertation aims to be a synthesis of theory and practice. if we cannot offer you a place on this course, you will automatically be considered for the standard three-year Marketing degree (N500).
A work placement is tremendously beneficial. It allows you to see the relevance of what you have studied in a practical context and also enriches your final year studies. Such experience greatly enhances your employment prospects – you will not find it hard to secure graduate job interviews. It also helps you to decide the type of career to pursue and the type of organisation in which you wish to work.
Whatever your role and whoever your employer, you will be doing a real, responsible job. You will be paid a decent salary and will be expected to earn it! But you will also remain a LUMS student and will be allocated a member of LUMS academic staff as supervisor both for the placement and for the final-year dissertation related to the placement.
We help you as much as we can to secure a placement which really suits you. However, the final decision is made by you and the organization concerned.
Lancaster University Management School has over a thousand organisational contacts throughout the UK. Those with whom we have recently placed students include 3M, Accenture, Amadeus, Barclaycard, Boots, British Airways, BAe Systems, BMW, BT, Cadbury's, Danone, Central Government, Fujitsu, GE, HP, HSBC, IBM, Johnson & Johnson, Kelloggs, KPMG, Marks and Spencer, Nestlé, the NHS, Reebok, Reuters, Rolls Royce, Warburtons, Warner Bros., and many others - including smaller and more local companies. They cover all business sectors in all parts of the UK as well as a small number of foreign opportunities.Will this Marketing Degree help me achieve my goal?
Are you looking for an education that prepares you for:- a business career in marketing management?
- a strong theoretical and practical grounding in the marketing discipline?
- knowledge of a multitude of dynamic industry contexts exploring global business growth strategies?
- essential business skills including research, analytic, reporting, team working and presentation skills?
- independent thinking while remaining a strong team player?
- entering the work place after graduation, with business experience and confidence?
What’s Special about the BSc (Hons) in Marketing Management?
Lancaster University offers several Marketing degrees but the BSc (Hons). in Marketing Management is specifically designed to help you become an effective marketing manager, providing you with the opportunity to get real business experience before you graduate. By focusing on both business and consumer needs this course offers a smarter approach to the theory and practice of marketing management.Requirements
- Total units: 18-21
- A2-levels: Normally AAB. One (but only one) of these grades may be achieved either from the average of two AS-level grades or from a vocational A level. Every contributory grade must be in a different subject.
- AS-levels: may be included in the offer - see above
- General Studies: Accepted
- Vocational A-levels: Up to six units can come from vocational A-levels - see above
- Preference: Three A2-levels
- Key skills: Not included in offer
- GCSE: Maths and English Language grade B
- Scottish Highers: AAAAB
- Irish Leaving Cert: 510 pts
- International Baccalaureate: 31 overall (with 17 points from the best three higher level courses)
- Mature students: applications welcome; recent experience of formal assessed study is required..
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