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| Ad Click-Through Rates |
New Internet market statistics show that the poor hard working online banners ads are still the number one thing marketing tactics consumer hate, avoid, and ignore the most. In fact, consumers said that they ignored display ads 43% more than any other type of advertising like newspaper, radio, etc.... This, must be one of the reasons display advertising click-through rate when so low back in 2008 (only 0.015%), at least that number is up on 2010 giving us a little hope(0.09% click-through rate).
Here are the statistics obtain by AdweekMidia and Harris Poll as cited on Adweek blog in November 2010 that showed what ad type consumers ignored and disregard the most on 2010:
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