Sunday, February 28, 2010

Saks Fifth Avenue Director of Marketing (Beverly Hills, CA)

Description A Proud Tradition
From the moment we opened our doors on September 15, 1924, Saks Fifth Avenue has been more than a world renowned shopping emporium, more than an international fashion authority: it has been a cultural phenomenon. We are an icon of the New York City landscape that remains equally present in the hearts and minds of people all over the world. We love to help people look good and feel great! Our purpose reaches way back to the very essence of our brand: to set the standard for the most exceptional and fulfilling retail experience.

Ambassadors of Style
At Saks Fifth Avenue, a gentle manner, careful consideration of others and an ability to assess customers� needs are an absolute necessity. Our Associates bridge the gap between strangers by approaching every customer as a potential friend. To be chosen to work at Saks is to be given an important responsibility: The fulfillment of our customers� dreams. In an ever-evolving world, that is our unchanging promise.

What Sets Us Apart?
Our high-performance Associates' skill, enthusiasm and commitment to making people look good and feel great.

This position will develop and manage a strategic local marketing and business development program with clearly defined goals for sales and client acquisition and development. This individual will serve as a brand ambassador for Saks Fifth Avenue within the local marketplace.
Requirements S/he will work with the entire store team in creating innovative, tailored programs and strategies for driving traffic and sales by:

� Working with the store to analyze the client base and define best opportunities to acquire new and develop existing customers
� Developing and executing strategic and creative events/programs that drive traffic and sales of new and existing customers
� Analyzing event and program results to refine and improve future programs
� Developing local PR plan and driving execution of the publicity strategy to communicate Saks Fifth Avenue initiatives to key regional media influencers and securing editorial on product, the Saks brand and the local store team
� Increasing Saks visibility in the community via partnership programs/events with local publications, charitable groups and influencers

Requirements:
� A Bachelor�s degree
� 5 � 10 years experience
� Some experience in retail and event marketing preferred; although, strategic marketing/business development skills will also be relevant
� Budgeting analysis and reporting skills necessary
� Proven ability to apply creative solutions to business challenges
� Knowledge of the Saks Fifth Avenue point of view
� Strong written/verbal communication and organizational skills
� Positive, high-energy individual
� Proven track record for achieving results in a fast-paced environment

Posted by Kris Iringan

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